I was recently invited by a high-end luxury online shopping brand for women to give feedback on its new online advertising campaign. First-off, I had not even noticed it’s new campaign and I suppose that was in itself telling, because it had not been memorable for me. However, when I did carefully consider it, I […]
I remember watching the film, Minority Reports in the cinema and at that time having goosebumps with what the future may hold for us, with technology. That film was 17 years ago and fast-forward on Artificial Intelligence (AI) is here. Now when we look across various industries, AI advancements continue to surge. In […]
I am looking forward to participating at the India Britain Trade Expo on 12 March 2019, which takes at the Queen Elizabeth Conference Centre in London, where I am moderating a ‘women in business’ session. I will be joined an illustrious line-up of inspiring women that includes entrepreneur Penny Power, OBE; British banker and financial […]
The late American singer and songwriter, PF Sloan has finally been been recognised for the Songwriters Hall of Fame, 2019. Sloan was one of the most prolific and influential geniuses to emerge from the golden age of the 1960s – one of the “Pioneers of Folk Rock.” Between 1965 and 1967, one hundred and fifty […]
18 September was the birthday of the late P.F. Sloan, the iconic American singer, songwriter and as I remember Sloan, his friend and co-author of memoirs, What’s Exactly The Matter With Me, Steve Feinberg, shared these thoughts with me about Sloan’s life and epic song, Eve Of Destruction. I share these words with Steve’s permission: […]
When you run your own business, there’s really nothing like having the joy, the passion and the freedom – the freedom to choose who your clients are, how to define your brands, how you want to work and do business, and what you want to support. I believe it’s always good as a business to […]
In June this year I was delighted to be approached by the Indian women’s magazine, Woman At Work for an interview about my background and career. It’s a magazine for the working woman, where in India, women constitute to more than 30% of its workforce. Working women here, have made their presence felt across sectors and […]
It is always good news when you can reveal a new client, but it is even better when you can announce a new client, who is making a difference and is big on purpose…and I am delighted that Serendipity PR is working with three female rowers, Caroline, Jess and Susan, who together are Status […]
If you did not know already, today is World Environment Day – to raise awareness about protecting the environment, United Nations (UN) has designated June 5 as World Environment Day. Each World Environment Day is organised around a theme that focuses attention on a particularly pressing environmental concern. The theme for the World Environment Day […]
I write this on the eve of the Royal Wedding, when Prince Harry marries Meghan Markle. I have read a lot of the media coverage and social media leading up to this wedding and while I think that many people here in the UK may not be too bothered about the wedding – where […]