Traditional public relations (PR) has been evolving for the last ten years, but in 2020, I believe we are really going to see traditional PR experts forced to become all round PR strategist if they are going both survive and to be able to service the needs of their clients. Where we will focus […]
It doesn’t matter for how long you have been working in PR, when you gain media success there’s nothing quite like that feeling, and it’s always sweeter when the project you are working on is purposeful – making a difference. So, it is with great fanfare I can say that Serendipity PR & Media is […]
It has been a busy October, which had a brilliant start with the launch of my book, The PR Knowledge Book, at the very glamorous Taj Hotel, London on 4 October, 2019. I welcomed over 80 guests from the world of business, family and friends…and they say never mix with business with pleasure; it was […]
What a thrill to be included in this year’s Asian Giants, a publication that recognises British Asian women of influence who are making a difference; which is produced by Asian Voice newspaper/Asian Business Publications. It’s empowering to be alongside these talented women. In my story I mention my mum, who ran her own business […]
For the last six months I have been beavering away and as a result, I know have some exciting news…I have just published my first book called, The PR Knowledge Book, published by BEP Publishing. My book arrived yesterday 13 August and it felt and still feels wonderful to hold. I have written the book […]
There’s not a day that goes by when we don’t see a climate, environmental or sustainable story making the headlines. I think it is safe to say that these topics are now high on the daily news agenda and it is about time. I have been actively involved working on raising the profile of […]
Last month Asian Voice newspaper held its annual Charity Awards at the Hilton, Park Lane, which is in its fourth year. The media title co-hosts these Awards with Charity Clarity, where together they actively support organisations seeking to solve social issues within Britain and globally. The Awards showcase excellence; shining a spotlight on charities struggling to […]
I am looking forward to being at Festival Live this year on 10 and 11 May in Brighton, and participating on this panel, entitled – ‘Brands & Music Debate – with the world of live events continuously growing in popularity for fans, headliners & brands, what opportunities lie on the horizon? This session is at […]
Last month’s India Britain Trade Expo that took place at the Queen Elizabeth Centre was a hub of conversations, exchange of ideas and strong connections; and we were delighted to receive this coverage the next day in Asian Voice newspaper featured here. The bottom line from the Expo is that India is an important trading partner for the […]
I was recently invited by a high-end luxury online shopping brand for women to give feedback on its new online advertising campaign. First-off, I had not even noticed it’s new campaign and I suppose that was in itself telling, because it had not been memorable for me. However, when I did carefully consider it, I […]